# Ex-TikTok CMO (Spotlight): Your 90-Day Campaign Cycle Is Killing You

Page: https://stenobird.com/podcast/marketing-trends-520490/ex-tiktok-cmo-spotlight-your-90-day-campaign-cycle-is-killing-you
Text version: https://stenobird.com/podcast/marketing-trends-520490/ex-tiktok-cmo-spotlight-your-90-day-campaign-cycle-is-killing-you.md
Podcast: [Marketing Trends](https://stenobird.com/podcast/marketing-trends-520490)
Published: 2026-02-18T08:00:00+00:00
Episode link: https://mission.org/marketing-trends/
Audio file: https://afp-671184-injected.calisto.simplecastaudio.com/a6bff67f-694a-45be-a640-0b0fa2e7bae8/episodes/3601c4ef-bc28-415b-adf1-f8e49b02e67d/audio/128/default.mp3?aid=rss_feed&awCollectionId=a6bff67f-694a-45be-a640-0b0fa2e7bae8&awEpisodeId=3601c4ef-bc28-415b-adf1-f8e49b02e67d&feed=ZgJoLxHg
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JSON: https://stenobird.com/v1/public/podcasts/marketing-trends-520490/episodes/ex-tiktok-cmo-spotlight-your-90-day-campaign-cycle-is-killing-you
Duration seconds: 897

## Resource

Most brands think viral marketing takes months of planning and massive budgets.

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## Transcript

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