# Alexis Jarvis - SideCar PR

Page: https://stenobird.com/podcast/marketing-passivhaus-7111512/alexis-jarvis-sidecar-pr
Text version: https://stenobird.com/podcast/marketing-passivhaus-7111512/alexis-jarvis-sidecar-pr.md
Podcast: [Marketing Passivhaus](https://stenobird.com/podcast/marketing-passivhaus-7111512)
Published: 2026-04-06T08:00:00+00:00
Episode link: https://share.transistor.fm/s/73306199
Audio file: https://media.transistor.fm/73306199/db89dce7.mp3
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JSON: https://stenobird.com/v1/public/podcasts/marketing-passivhaus-7111512/episodes/alexis-jarvis-sidecar-pr
Duration seconds: 2103

## Resource

Alexis Jarvis is the President of SideCar Public Relations, a communications firm that specializes in real estate development, economic development, and placemaking. For 15+ years, SideCar PR has worked with everyone from investors and developers to architects, designers, lighting designers, and builders — anyone who touches the built environment. In this episode, we dig into the various audiences to which Passive House needs to be marketed, and why it's so important to do so, as well as the disappearing differences between marketing and PR, how to build authority and influence legislation and public property development, the challenges of showcasing air quality in such a visual-first field, and more. Connect with Alexis and SideCar PR: Alexis on LinkedIn => https://www.linkedin.com/in/alexisjarvis/ SideCar PR on LinkedIn => https://www.linkedin.com/company/sidecar-public-relations/ SideCar PR on Instagram => https://www.instagram.com/sidecarpr/ SideCar PR website => https://sidecarpr.com/

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## Transcript

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