# 1634: AI for Authors Ethical Writing & Marketing with Carma Spence

Page: https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/1634-ai-for-authors-ethical-writing-marketing-with-carma-spence
Text version: https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/1634-ai-for-authors-ethical-writing-marketing-with-carma-spence.md
Podcast: [Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories](https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720)
Published: 2026-08-13T13:32:21+00:00
Episode link: https://www.robertplank.com/1634-ai-for-authors-book-marketing-carma-spence/
Audio file: https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/robertplank/MOTD1634-Carma-Spence.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/episodes/1634-ai-for-authors-ethical-writing-marketing-with-carma-spence
Duration seconds: 1843

## Resource

Many smart, capable experts sit on powerful book ideas for years, not because they can’t write, but because they feel overwhelmed about finishing the manuscript and getting it in front of the right readers. Today’s guest, Carma Spence, multi-time best-selling, award-winning author and book marketing strategist, helps coaches, consultants, and nonfiction experts turn their books into engines for authority and client attraction by using AI ethically and intelligently across the entire author journey. In this episode of Marketer of the Day, Carma shares insights from her upcoming book “Author Ignition,” which gives authors the confidence, clarity, and strategy to treat AI as a creative ally rather than a threat. She and Robert break down what ethical AI use really looks like for authors, why AI detectors are unreliable and often wrong, and how to avoid publishing bland, generic “AI slop” while still taking full advantage of the technology. Carma explains how she weaves AI into her “Road Trip to Authority” signature program, using it at every stage of the book journey to help writers move past the friction points that usually derail projects. From brainstorming and outlining to overcoming writer’s block and speeding up marketing tasks, she positions AI as a fast-learning intern: helpful, efficient, but always needing your direction and final human review. They zoom out to the bigger landscape too, looking at the backlash against AI, the mob mentality around calling everything “AI slop,” and the parallels to the early days of self-publishing when quality was questioned but the market eventually matured. Carma shares how she uses AI for images and even music (like transforming old poetry into songs), and why, in many cases, AI is enabling creativity rather than taking money…

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/episodes/1634-ai-for-authors-ethical-writing-marketing-with-carma-spence/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/1634-ai-for-authors-ethical-writing-marketing-with-carma-spence.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.