# Taming the Messy Data Reality: Turning AI Training Chaos into an $80T IP Asset Class with Andrea Muttoni, President and CPO of Story

Page: https://stenobird.com/podcast/making-data-simple-17685/taming-the-messy-data-reality-turning-ai-training-chaos-into-an-80t-ip-asset-class-with-andrea-muttoni-president-and-cpo-of-story
Text version: https://stenobird.com/podcast/making-data-simple-17685/taming-the-messy-data-reality-turning-ai-training-chaos-into-an-80t-ip-asset-class-with-andrea-muttoni-president-and-cpo-of-story.md
Podcast: [Making Data Simple](https://stenobird.com/podcast/making-data-simple-17685)
Published: 2026-02-11T08:00:00+00:00
Episode link: https://www.buzzsprout.com/214745/episodes/18659896-taming-the-messy-data-reality-turning-ai-training-chaos-into-an-80t-ip-asset-class-with-andrea-muttoni-president-and-cpo-of-story.mp3
Audio file: https://www.buzzsprout.com/214745/episodes/18659896-taming-the-messy-data-reality-turning-ai-training-chaos-into-an-80t-ip-asset-class-with-andrea-muttoni-president-and-cpo-of-story.mp3
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Duration seconds: 2594

## Resource

Send us Fan Mail Tackling the messy reality of data fueling artificial intelligence, Andrea Muttoni—President & CPO at Story—joins the show to unpack how Story is building an AI-native infrastructure for intellectual property and training data. We dig into making the $80T IP asset class programmable, traceable, and monetizable, and how Story aims to turn “mysterious training data blobs” into transparent rights and payments for creators and enterprises. 01:10 Meet Andrea Muttoni 06:49...

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