# Ep #365: Lessons from 10 Years in Business: Selling Is Coaching and Coaching Is Selling

Page: https://stenobird.com/podcast/make-money-as-a-life-coach-60346/ep-365-lessons-from-10-years-in-business-selling-is-coaching-and-coaching-is-selling
Text version: https://stenobird.com/podcast/make-money-as-a-life-coach-60346/ep-365-lessons-from-10-years-in-business-selling-is-coaching-and-coaching-is-selling.md
Podcast: [Make Money as a Life Coach®](https://stenobird.com/podcast/make-money-as-a-life-coach-60346)
Published: 2025-12-10T06:00:00+00:00
Episode link: https://staceyboehman.com/lessons-business-selling-coaching
Audio file: https://traffic.libsyn.com/secure/staceysmithcoaching/MMLC365.mp3?dest-id=578367
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Duration seconds: 3209

## Resource

Have you ever felt like selling and coaching pull you into two different energies? In this episode, I show you why they are actually the same work and why the first moment someone considers investing in coaching is already part of their transformation. When I talk about selling as service, I'm talking about bringing the same belief, honesty, and commitment to someone's future self that I bring when I coach them. That shift alone changes how you think about every conversation that leads to a decision. I walk through what coaching truly requires and how those same skills apply in the sales process. From helping people see the thinking that holds them back to saying the hard thing with compassion, the energy is identical. This episode will help you build the skill of selling as coaching so you stay in full service from your marketing to your consults. If you want to start making serious money as a coach, you need to check out 2k for 2k. Click here to join: https://staceyboehman.com/2kfor2k !

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## Transcript

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