# #211: Laura Palmer & Jessie Sullivan — How to Market Your Book, from the Founders of Digital-First Publisher Pellerin Books, Finding the Readers Who Will Love Your Book, and Why the Best Book Still Wins Page: https://stenobird.com/podcast/london-writers-salon-5324518/211-laura-palmer-jessie-sullivan-how-to-market-your-book-from-the-founders-of-digital-first-publisher-pellerin-books-finding-the-readers-who-will-love-your-book-and-why-the-best-book-still-wins Text version: https://stenobird.com/podcast/london-writers-salon-5324518/211-laura-palmer-jessie-sullivan-how-to-market-your-book-from-the-founders-of-digital-first-publisher-pellerin-books-finding-the-readers-who-will-love-your-book-and-why-the-best-book-still-wins.md Podcast: [London Writers' Salon](https://stenobird.com/podcast/london-writers-salon-5324518) Published: 2026-09-12T12:43:35+00:00 Episode link: https://podcast.londonwriterssalon.com/episodes/211-pellerin-books-founders-laura-palmer-jessie-sullivan-finding-the-readers-who-will-love-your-book-spending-wisely-on-marketing-and-why-the-best-book-still-wins-Tt0rLlXD Audio file: https://cdn.simplecast.com/media/audio/transcoded/edc299ff-a28d-457d-8b86-271fb39b50bc/55fe4efd-2e46-4f0d-9d17-a719bbda38f4/episodes/audio/group/fe3ee8ec-5117-401a-ae24-176f588cc00f/group-item/342af358-b410-4778-a082-00665e78585e/128_default_tc.mp3?aid=rss_feed&feed=ZnWZcMuv Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/london-writers-salon-5324518/episodes/211-laura-palmer-jessie-sullivan-how-to-market-your-book-from-the-founders-of-digital-first-publisher-pellerin-books-finding-the-readers-who-will-love-your-book-and-why-the-best-book-still-wins Duration seconds: 3010 ## Resource Pellerin Books founders Laura Palmer and Jessie Sullivan on how readers discover books now, where to put your marketing money, and why the quality of the book still decides everything. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/london-writers-salon-5324518/episodes/211-laura-palmer-jessie-sullivan-how-to-market-your-book-from-the-founders-of-digital-first-publisher-pellerin-books-finding-the-readers-who-will-love-your-book-and-why-the-best-book-still-wins/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/london-writers-salon-5324518/211-laura-palmer-jessie-sullivan-how-to-market-your-book-from-the-founders-of-digital-first-publisher-pellerin-books-finding-the-readers-who-will-love-your-book-and-why-the-best-book-still-wins.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.