# Most Companies Go Global. Very Few Are Built For It. | Talia Baruch | GlobalSaké

Page: https://stenobird.com/podcast/localization-fireside-chat-6037984/most-companies-go-global-very-few-are-built-for-it-talia-baruch-globalsak
Text version: https://stenobird.com/podcast/localization-fireside-chat-6037984/most-companies-go-global-very-few-are-built-for-it-talia-baruch-globalsak.md
Podcast: [Localization Fireside Chat](https://stenobird.com/podcast/localization-fireside-chat-6037984)
Published: 2026-04-12T16:26:05+00:00
Episode link: https://localization-fireside-chat.simplecast.com/
Audio file: https://injector.simplecastaudio.com/c8aa31f0-d844-41b4-b47c-0f62cf9a13ca/episodes/c78fa8a3-765b-48cd-a254-a4cae7f12beb/audio/128/default.mp3?aid=rss_feed&awCollectionId=c8aa31f0-d844-41b4-b47c-0f62cf9a13ca&awEpisodeId=c78fa8a3-765b-48cd-a254-a4cae7f12beb&feed=1okyeol6
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Duration seconds: 3146

## Resource

Talia Baruch, Founder of GlobalSaké and LocLearn, joins Robin Ayoub to challenge the way companies think about global expansion. With 20+ years at Google, LinkedIn, and SurveyMonkey, Talia argues that going global is not a translation problem, it is a systems problem. She unpacks what global-first product design looks like in practice, why sovereign AI infrastructure is now a procurement requirement, and what India's BHASHINI platform is teaching the world about multilingual AI at population scale. She also previews the GlobalSaké Global-First Roundtable, happening April 30, 2026 at Adobe HQ in San Francisco.

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## Transcript

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