# Sheena Zadeh on Creating Kosas and Rethinking Clean Beauty

Page: https://stenobird.com/podcast/live-well-7543874/sheena-zadeh-on-creating-kosas-and-rethinking-clean-beauty
Text version: https://stenobird.com/podcast/live-well-7543874/sheena-zadeh-on-creating-kosas-and-rethinking-clean-beauty.md
Podcast: [Live & Well](https://stenobird.com/podcast/live-well-7543874)
Published: 2026-02-05T11:00:00+00:00
Episode link: https://live-well.simplecast.com/episodes/sheena-tktktk-ZNj40_CN
Audio file: https://tracking.swap.fm/track/l7UHKpkhi4bKJvef7xe6/pdrl.fm/5803da/injector.simplecastaudio.com/2f0e4e0f-f478-475c-9dea-7641ea4d2c84/episodes/c4ecba98-1534-40ee-99cf-52783f3786e0/audio/128/default.mp3?aid=rss_feed&awCollectionId=2f0e4e0f-f478-475c-9dea-7641ea4d2c84&awEpisodeId=c4ecba98-1534-40ee-99cf-52783f3786e0&feed=zpbnNc5P
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JSON: https://stenobird.com/v1/public/podcasts/live-well-7543874/episodes/sheena-zadeh-on-creating-kosas-and-rethinking-clean-beauty
Duration seconds: 2046

## Resource

​​Kosas founder Sheena Zadeh shares how clean beauty makeup is actually developed and tested, along with the cosmetic treatments and routines that shape her approach to skin. In this episode of Live + Well, Sheena reflects on building Kosas from the ground up, the discipline behind high-performance clean makeup, and how product development, skin health, and in-office treatments all inform the way she thinks about beauty today.

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## Transcript

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