# Alex Taylor of Perelel Health: Why Women Deserve Better Standards in Supplements Page: https://stenobird.com/podcast/live-purely-with-elizabeth-3751114/alex-taylor-of-perelel-health-why-women-deserve-better-standards-in-supplements Text version: https://stenobird.com/podcast/live-purely-with-elizabeth-3751114/alex-taylor-of-perelel-health-why-women-deserve-better-standards-in-supplements.md Podcast: [Live Purely with Elizabeth](https://stenobird.com/podcast/live-purely-with-elizabeth-3751114) Published: 2025-08-20T12:00:00+00:00 Episode link: https://purelyelizabeth.com/pages/live-purely-podcast Audio file: https://cdn.simplecast.com/audio/262400da-29f1-4227-bd91-13631eef3fc9/episodes/db600176-e79f-41a9-93f3-9c7c57f796bc/audio/c02bf116-e3fc-433b-8289-3d326f7e13b6/default_tc.mp3?aid=rss_feed&feed=r7PBX_wM Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/live-purely-with-elizabeth-3751114/episodes/alex-taylor-of-perelel-health-why-women-deserve-better-standards-in-supplements Duration seconds: 3302 ## Resource Alex Taylor is the co-founder of Perelel, the first and only OB/GYN-founded vitamin company offering clinically-backed nutrition for every stage of a woman’s hormonal life. Under her leadership, Perelel—backed by Unilever Ventures—has rapidly scaled, redefining the women’s health space with its innovative, stage-specific approach. Perelel was named Glossy’s 2024 Wellness Brand of the Year and recognized on Fast Company’s 2024 Brands That Matter list. Today, one Perelel capsule is swallowed every second in America. A visionary brand builder, Alex previously served as President and Executive Editor-in-Chief at Clique Media Group (Who What Wear, Byrdie, MyDomaine), where she led the company through its strongest period of growth and global expansion. Earlier in her career, she held roles at Vogue, L’Oréal, Google, and Free People, and was named to the Forbes 30 Under 30 list. In this conversation, Alex joins Elizabeth to talk about how a personal health crisis became the spark for creating clinically-backed supplements designed for every hormonal stage. She gets candid about the year-long journey to a diagnosis, why “no job is worth your health,” and the boundaries that keep her balanced as a founder and mom. You’ll also hear about her daily mindfulness practice, the doctor panel shaping Perelel’s formulas, and the Bruce Lee quote that inspires her team to “be like water.” Special Discount: If you’d like to try Perelel, use code LIVEPURELY for 20% off at perelelhealth.com. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/live-purely-with-elizabeth-3751114/episodes/alex-taylor-of-perelel-health-why-women-deserve-better-standards-in-supplements/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/live-purely-with-elizabeth-3751114/alex-taylor-of-perelel-health-why-women-deserve-better-standards-in-supplements.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.