# Your Subscribers Will Read Your Emails. But When?

Page: https://stenobird.com/podcast/list-building-lifestyle-with-igor-kheifets-5717428/your-subscribers-will-read-your-emails-but-when
Text version: https://stenobird.com/podcast/list-building-lifestyle-with-igor-kheifets-5717428/your-subscribers-will-read-your-emails-but-when.md
Podcast: [List Building Lifestyle With Igor Kheifets](https://stenobird.com/podcast/list-building-lifestyle-with-igor-kheifets-5717428)
Published: 2026-05-21T18:19:59+00:00
Episode link: https://podcasters.spotify.com/pod/show/listbuildinglifestyleshow/episodes/Your-Subscribers-Will-Read-Your-Emails--But-When-e3jn85q
Audio file: https://anchor.fm/s/10ca950f8/podcast/play/120348282/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-21%2F468b4bc8-6a35-8f4e-6d2e-ee9d00c5ac03.mp3
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JSON: https://stenobird.com/v1/public/podcasts/list-building-lifestyle-with-igor-kheifets-5717428/episodes/your-subscribers-will-read-your-emails-but-when
Duration seconds: 561

## Resource

Most emails go unread. That has always been true, and it always will be. The question is not how to fix it. The question is whether you understand why it happens and how to use that reality to your advantage. In this episode, Igor tackles two big misconceptions about email marketing in the age of AI and content overload. Why unread emails are not a sign your list is dead. And why knowing what your subscriber is thinking about right now is more powerful than any copywriting trick ever written.

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## Transcript

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