# Inside the $100M Email Machine with Chris Orzechowski

Page: https://stenobird.com/podcast/list-building-lifestyle-with-igor-kheifets-5717428/inside-the-100m-email-machine-with-chris-orzechowski
Text version: https://stenobird.com/podcast/list-building-lifestyle-with-igor-kheifets-5717428/inside-the-100m-email-machine-with-chris-orzechowski.md
Podcast: [List Building Lifestyle With Igor Kheifets](https://stenobird.com/podcast/list-building-lifestyle-with-igor-kheifets-5717428)
Published: 2026-03-03T12:35:20+00:00
Episode link: https://podcasters.spotify.com/pod/show/listbuildinglifestyleshow/episodes/Inside-the-100M-Email-Machine-with-Chris-Orzechowski-e3fscbp
Audio file: https://anchor.fm/s/10ca950f8/podcast/play/116322105/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-3%2F1bc2bf00-d893-fc45-b551-7f2a438538fe.mp3
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JSON: https://stenobird.com/v1/public/podcasts/list-building-lifestyle-with-igor-kheifets-5717428/episodes/inside-the-100m-email-machine-with-chris-orzechowski
Duration seconds: 3702

## Resource

Igor sits down with Chris Orzechowski — one of the most sought-after email marketers in the world — to break down what really drives revenue in modern email marketing. Chris has generated over $100 million in sales through email, written more than 15,000 emails, and built systems for e-commerce brands focused on long-term growth rather than short-term hacks. This episode dives into fundamentals, segmentation, personalization, paid traffic, identity-based marketing, and the real metrics that matter.

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## Transcript

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