# Ep #231 - Jeff Hesser - Lighting the Long Game Page: https://stenobird.com/podcast/lighting-for-profits-5314661/ep-231-jeff-hesser-lighting-the-long-game Text version: https://stenobird.com/podcast/lighting-for-profits-5314661/ep-231-jeff-hesser-lighting-the-long-game.md Podcast: [Lighting For Profits](https://stenobird.com/podcast/lighting-for-profits-5314661) Published: 2026-02-17T23:31:15+00:00 Episode link: https://pod.co/lightingforprofits/ep-231-jeff-hesser-lighting-the-long-game Audio file: https://downloads.pod.co/100c6c4d-f916-4394-a884-2641d3767ecb/e40ab140-3b14-430d-afc2-2080427f0fd5.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/lighting-for-profits-5314661/episodes/ep-231-jeff-hesser-lighting-the-long-game Duration seconds: 3990 ## Resource With over 34 years in the landscape lighting industry, Jeff Hesser shares the lessons, systems, and mindset behind a career built to last. From installing irrigation and lighting for iconic clients like Longwood Gardens and the Dupont family, to training contractors and expanding distributor networks with CAST Lighting, Jeff breaks down what it really takes to design, install, and educate at a high level. This episode is packed with real-world insight for contractors, designers, and anyone serious about mastering landscape lighting. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/lighting-for-profits-5314661/episodes/ep-231-jeff-hesser-lighting-the-long-game/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/lighting-for-profits-5314661/ep-231-jeff-hesser-lighting-the-long-game.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.