# Building a $75M Brand Without Sacrificing Family or Value with Kris Dehnert

Page: https://stenobird.com/podcast/light-up-your-life-6573378/building-a-75m-brand-without-sacrificing-family-or-value-with-kris-dehnert
Text version: https://stenobird.com/podcast/light-up-your-life-6573378/building-a-75m-brand-without-sacrificing-family-or-value-with-kris-dehnert.md
Podcast: [Light Up Your Life](https://stenobird.com/podcast/light-up-your-life-6573378)
Published: 2026-01-07T15:00:00+00:00
Episode link: https://www.lightupyourlife.org
Audio file: https://podgo.simplecastaudio.com/93bad481-d5e1-49c0-8c8f-02f851fee940/episodes/5a41e1b1-e6d6-4583-aadd-33a9be953932/audio/128/default.mp3?aid=rss_feed&awCollectionId=93bad481-d5e1-49c0-8c8f-02f851fee940&awEpisodeId=5a41e1b1-e6d6-4583-aadd-33a9be953932&feed=hmb16l_b
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JSON: https://stenobird.com/v1/public/podcasts/light-up-your-life-6573378/episodes/building-a-75m-brand-without-sacrificing-family-or-value-with-kris-dehnert
Duration seconds: 2026

## Resource

In this episode of the Light Up Your Life Podcast, host Samantha Peters sits down with Kris Dehnert, investor, entrepreneur, and founder of Dugout Mugs. Kris has generated over $75 million in online sales and built nationally recognized brands featured on the Inc. 5000 list three times.Kris shares what inspired him to create Dugout Mugs, the mindset behind going all in, and the real strategies that helped him scale a physical product brand online. They dive into marketing, branding, creative deal structures, and what it truly means to design a successful life without sacrificing family, values, or integrity.🔗 Connect with KrisWebsite: http://dugoutmugs.comInstagram: http://instagram.com/dugoutmugsFacebook: http://facebook.com/dugoutmugsX (Twitter): http://x.com/dugoutmugs💛 Love what you’re hearing?Be sure to subscribe to Light Up Your Life so you never miss an episode! If today’s conversation inspired you, we’d love for you to leave a 5-star review on Apple Podcasts and share this episode with a friend who’s ready to step into their highest potential.✨ Free Educational Resources: ⁠⁠www.lightupyourlife.org⁠⁠📸 Tag us on Instagram: ⁠⁠@light_up__your_life_⁠⁠ We love hearing your takeaways!

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