# How Brands Go From New to Everywhere, with Shana Honeyman of The Honeyman Agency

Page: https://stenobird.com/podcast/let-s-get-dressed-245992/how-brands-go-from-new-to-everywhere-with-shana-honeyman-of-the-honeyman-agency
Text version: https://stenobird.com/podcast/let-s-get-dressed-245992/how-brands-go-from-new-to-everywhere-with-shana-honeyman-of-the-honeyman-agency.md
Podcast: [Let's Get Dressed](https://stenobird.com/podcast/let-s-get-dressed-245992)
Published: 2026-02-02T08:00:00+00:00
Episode link: https://shows.acast.com/lets-get-dressed/episodes/how-showrooms-became-fashions-new-gatekeepers
Audio file: https://sphinx.acast.com/p/open/s/69702993675fd45d3a8c9d87/e/697be89eebb1ff695f20ac21/media.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/let-s-get-dressed-245992/episodes/how-brands-go-from-new-to-everywhere-with-shana-honeyman-of-the-honeyman-agency
Duration seconds: 2103

## Resource

Ever wonder how celebrities are always wearing the newest, coolest brands — sometimes before you’ve even heard of them? In this episode of Let’s Get Dressed, I sit down with fashion PR and showroom powerhouse Shayna Honeyman, the founder of The Honeyman Agency, whose work has helped place brands on everyone from Hailey Bieber to Taylor Swift and Jane Fonda. Shayna represents some of the buzziest names in fashion right now — including Nour Hammour, Toteme, JUDE, Magda Butrym, Christopher Esber, and more — and has been at the center of how fashion visibility actually works today. We chat about how fashion’s gatekeepers have changed, why traditional institutions like Barneys and Fred Segal faded, and how modern showrooms became the new filters of taste, access, and celebrity placement. She also shares the brand she has her eyes on, why she says no to some brands, and why authenticity always wins.  Get 20% an annual membership of our newsletter, Let's Get Dressed, here  https://letsgetdressed.substack.com/lgd Love the show? Follow us and leave a review on Apple Podcasts and Spotify. To watch this episode, head to  YouTube.com/@LivvPerez For more behind-the-scenes, follow Liv on Instagram, @LivvPerez, on TikTok @Livv.Perez, and shop her closet here  https://shopmy.us/livvperez Let’s Get Dressed YouTube: https://www.youtube.com/@livvperez Instagram: https://www.instagram.com/letsgetdressedpod/ Newsletter: https://substack.com/@livvperez Liv Perez  Instagram: www.instagram.com/livvperez TikTok: www.tiktok.com/livv.perez ShopMy: https://shopmy.us/livvperez Hosted on Acast. See acast.com/privacy for more information.

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/let-s-get-dressed-245992/episodes/how-brands-go-from-new-to-everywhere-with-shana-honeyman-of-the-honeyman-agency/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/let-s-get-dressed-245992/how-brands-go-from-new-to-everywhere-with-shana-honeyman-of-the-honeyman-agency.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.