# Julie Averill: How She Helped Scale lululemon From $2B to $10B & Led Its Tech Transformation Page: https://stenobird.com/podcast/legends-n-leaders-6687872/julie-averill-how-she-helped-scale-lululemon-from-2b-to-10b-led-its-tech-transformation Text version: https://stenobird.com/podcast/legends-n-leaders-6687872/julie-averill-how-she-helped-scale-lululemon-from-2b-to-10b-led-its-tech-transformation.md Podcast: [Legends N Leaders](https://stenobird.com/podcast/legends-n-leaders-6687872) Published: 2026-07-27T14:06:54+00:00 Episode link: https://podcasters.spotify.com/pod/show/ben-weiss9/episodes/Julie-Averill-How-She-Helped-Scale-lululemon-From-2B-to-10B--Led-Its-Tech-Transformation-e3mjqa7 Audio file: https://anchor.fm/s/e2cceed4/podcast/play/123381511/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-27%2F428698141-44100-2-1f0d21bd8b705.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/legends-n-leaders-6687872/episodes/julie-averill-how-she-helped-scale-lululemon-from-2b-to-10b-led-its-tech-transformation Duration seconds: 1356 ## Resource Julie Averill, former EVP and Global Chief Information Officer of lululemon, joins LegendsNLeaders to share the leadership and technology journey behind helping scale one of the world’s most recognizable brands from $2 billion to more than $10 billion in revenue. Julie takes us inside lululemon’s technology transformation, how she built global teams capable of supporting massive growth, and why successful transformation requires far more than simply implementing new technology.Drawing on leadership roles at lululemon, Nordstrom, and REI, Julie shares what she learned navigating digital transformations, system failures, high-stakes challenges, and the increasingly important role technology plays at the center of business strategy. We also discuss the rise of AI and agentic technology, why companies fail when they try to automate broken processes, how leaders can turn technology pilots into meaningful organizational change, and why culture, trust, and radical honesty can be as important as the technology itself. Julie also shares lessons from her book Chief Impact Officer and what CEOs, founders, and executives need to understand about leading organizations through the next era of technological change. #Lululemon #ChiefImpactOfficer #CIO #ArtificialIntelligence #AI #Leadership #DigitalTransformation #Technology #TechLeadership ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/legends-n-leaders-6687872/episodes/julie-averill-how-she-helped-scale-lululemon-from-2b-to-10b-led-its-tech-transformation/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/legends-n-leaders-6687872/julie-averill-how-she-helped-scale-lululemon-from-2b-to-10b-led-its-tech-transformation.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.