# The Coffee Shop Close: What Wins Deals (and What Kills Them) Page: https://stenobird.com/podcast/leading-your-best-life-with-leigh-farnell-6710128/the-coffee-shop-close-what-wins-deals-and-what-kills-them Text version: https://stenobird.com/podcast/leading-your-best-life-with-leigh-farnell-6710128/the-coffee-shop-close-what-wins-deals-and-what-kills-them.md Podcast: [Leading Your Best Life with Leigh Farnell](https://stenobird.com/podcast/leading-your-best-life-with-leigh-farnell-6710128) Published: 2026-02-09T07:10:00+00:00 Episode link: https://leighfarnell.com/the-coffee-shop-close-what-wins-deals-and-what-kills-them Audio file: https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/sellserveprosperradio/control_process_report_back_-_2112026_1.58pm.mp3?dest-id=753252 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/leading-your-best-life-with-leigh-farnell-6710128/episodes/the-coffee-shop-close-what-wins-deals-and-what-kills-them Duration seconds: 929 ## Resource Description: Ever tried to close a deal over coffee? In this episode, I break down a real closing meeting I had with a prospect in a coffee shop—what worked, what nearly derailed it, and the subtle mistakes I see salespeople make every day in informal settings. From body language and timing to questions, silence, and knowing when not to talk, this episode is a practical playbook on how to close professionally without turning a coffee meeting into a casual chat that goes nowhere. Coffee shop meetings feel relaxed—but they're where more deals are lost than won. In this episode, I walk you through a real closing conversation with a prospect and unpack exactly what to do—and what never to do—when the setting feels informal but the decision is serious. If you've ever left a meeting thinking, "That went well… so why didn't it close?" this episode will sharpen your awareness and your edge. Book a time to talk about this. Apply for a free introductory coaching session - https://calendly.com/lfbb/pdc-30-minute-no-fee-strategy-meet #sales #salescoaching #salesstrategy #sales #salestips #salescoach #saleslife #salestraining #salestrainer #salesfunnel #business #performancedevelopment #performanceimprovement #performanceempowerment #leadership #leadinggrowth #leadershipdevelopment #leadershipcoach #ceo #managingdirector #leadershipteam #leadershipempowerment #newleadership ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/leading-your-best-life-with-leigh-farnell-6710128/episodes/the-coffee-shop-close-what-wins-deals-and-what-kills-them/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/leading-your-best-life-with-leigh-farnell-6710128/the-coffee-shop-close-what-wins-deals-and-what-kills-them.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.