# 292: From Tactical to Strategic: The Unspoken Rules for Women in Tech Stepping Into Executive Leadership Page: https://stenobird.com/podcast/leading-women-in-tech-podcast-381160/292-from-tactical-to-strategic-the-unspoken-rules-for-women-in-tech-stepping-into-executive-leadership Text version: https://stenobird.com/podcast/leading-women-in-tech-podcast-381160/292-from-tactical-to-strategic-the-unspoken-rules-for-women-in-tech-stepping-into-executive-leadership.md Podcast: [Leading Women in Tech Podcast](https://stenobird.com/podcast/leading-women-in-tech-podcast-381160) Published: 2026-03-17T13:00:00+00:00 Episode link: https://tonicollis.com/leading-women-tech/292-executive-leadership-for-women-strategic-shift Audio file: https://traffic.libsyn.com/secure/leadingwomenintech/LWIT_292_FInal.mp3?dest-id=2183168 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/leading-women-in-tech-podcast-381160/episodes/292-from-tactical-to-strategic-the-unspoken-rules-for-women-in-tech-stepping-into-executive-leadership Duration seconds: 3740 ## Resource Executive Leadership for Women: From Tactical to Strategic You've mastered being a leader. But executive leadership for women is not just the next step up. It's a completely different game. In this episode of Leading Women in Tech, we unpack why tactical excellence alone won't get you promoted — and what actually signals executive readiness. If you've ever been told: "You're doing great." "Keep going." "You're almost there." "We just need to see a bit more." This episode is for you. We explore: Why women not getting promoted in tech is often a positioning issue The difference between management and executive leadership How gender bias in tech leadership shapes perception Navigating bro culture in tech without losing yourself Executive presence for women — and why it's about credibility, not charisma Why sponsorship matters more than merit A practical 90-day roadmap to reposition yourself strategically Executive leadership for women is not about becoming louder. It's about raising your altitude. **Useful links** Listen to Episode 286: Executive presence is about how you are experienced in the room. Ready to Make the Shift? If you're ready to transition from management to leadership at executive level — but need clarity on your perception gap — Book a Strategy Call: 👉 https://tonicollis.com/lets-chat Because executive leadership for women is not reserved for a personality type. It is built. And you are closer than you think. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/leading-women-in-tech-podcast-381160/episodes/292-from-tactical-to-strategic-the-unspoken-rules-for-women-in-tech-stepping-into-executive-leadership/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/leading-women-in-tech-podcast-381160/292-from-tactical-to-strategic-the-unspoken-rules-for-women-in-tech-stepping-into-executive-leadership.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.