# Rethinking your personal brand in the age of AI

Page: https://stenobird.com/podcast/lawyers-weekly-podcast-network-1107165/rethinking-your-personal-brand-in-the-age-of-ai
Text version: https://stenobird.com/podcast/lawyers-weekly-podcast-network-1107165/rethinking-your-personal-brand-in-the-age-of-ai.md
Podcast: [Lawyers Weekly Podcast Network](https://stenobird.com/podcast/lawyers-weekly-podcast-network-1107165)
Published: 2026-09-10T04:53:50+00:00
Episode link: https://thelawyersweeklyshow.libsyn.com/rethinking-your-personal-brand-in-the-age-of-ai
Audio file: https://traffic.libsyn.com/secure/thelawyersweeklyshow/LWS_Jesse_Shah_260812_mixdown.mp3?dest-id=775273
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JSON: https://stenobird.com/v1/public/podcasts/lawyers-weekly-podcast-network-1107165/episodes/rethinking-your-personal-brand-in-the-age-of-ai
Duration seconds: 1369

## Resource

In this special episode of The Lawyers Weekly Show, produced in partnership with LawUno, we unpack how lawyers aren't just having to evolve the ways they practise law and service clients; they're also having to re-examine how they position themselves in the market. Host Jerome Doraisamy welcomes back LawUno founder Jessal Shah to discuss the importance of personal and professional branding in the age of AI, why times are changing, whether lawyers are aware of the need to improve their brands, evolving client expectations, how much time to dedicate to improving your brand, gaining a more holistic sense of what it means to be a good lawyer in the current climate, and how leveraging a community like LawUno can help lawyers on this journey. To learn more about LawUno, click here .

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## Transcript

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