# SEO Marketing and Law Firm Reputation feat. Ryan Raplee | Law, AI & Money Ep. 25 Page: https://stenobird.com/podcast/law-ai-money-6707865/seo-marketing-and-law-firm-reputation-feat-ryan-raplee-law-ai-money-ep-25 Text version: https://stenobird.com/podcast/law-ai-money-6707865/seo-marketing-and-law-firm-reputation-feat-ryan-raplee-law-ai-money-ep-25.md Podcast: [Law, AI & Money](https://stenobird.com/podcast/law-ai-money-6707865) Published: 2026-06-02T15:02:11+00:00 Episode link: https://api.riverside.com/hosting-analytics/media/87f467b841a21de123a8577a72300eb5675c10500e752a292d3c2b26033a0eb4/eyJlcGlzb2RlSWQiOiI1MWU3YTcxZi0zNDNjLTQ0NGItODQ2Mi00Y2NmYzljOGViNGUiLCJwb2RjYXN0SWQiOiJkNDgzODRhNC1mOGNmLTQxZjAtYTU3OS1kZGEwYmFiNTA5ZTIiLCJhY2NvdW50SWQiOiI2OTU3ZTc1Y2M3ZTc2MWY1ZGNlY2FhZDIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmExZWUxOGJlODMyNTlmMDkyYjFmYjczL2JyYW5kb25zLXN0dWRpby1GT2lPWS1jb21wb3Nlci0yMDI2LTYtMl9fMTUtNTgtMzUubXAzIn0=.mp3 Audio file: https://api.riverside.com/hosting-analytics/media/87f467b841a21de123a8577a72300eb5675c10500e752a292d3c2b26033a0eb4/eyJlcGlzb2RlSWQiOiI1MWU3YTcxZi0zNDNjLTQ0NGItODQ2Mi00Y2NmYzljOGViNGUiLCJwb2RjYXN0SWQiOiJkNDgzODRhNC1mOGNmLTQxZjAtYTU3OS1kZGEwYmFiNTA5ZTIiLCJhY2NvdW50SWQiOiI2OTU3ZTc1Y2M3ZTc2MWY1ZGNlY2FhZDIiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmExZWUxOGJlODMyNTlmMDkyYjFmYjczL2JyYW5kb25zLXN0dWRpby1GT2lPWS1jb21wb3Nlci0yMDI2LTYtMl9fMTUtNTgtMzUubXAzIn0=.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/law-ai-money-6707865/episodes/seo-marketing-and-law-firm-reputation-feat-ryan-raplee-law-ai-money-ep-25 Duration seconds: 1789 ## Resource Welcome back to another episode of the Law, AI & Money podcast, hosted by Rocco Strangio. Today, Rocco is joined by Ryan Raplee, co-founder and CEO at GAVL. After graduating with honors from the Rochester Institute of Technology in 2011, Ryan wasted no time becoming an entrepreneur. He started and currently runs multiple companies, but with a deep passion for web technologies and marketing, Ryan set the ultimate goal of one day becoming an agency owner. In March 2020, Ryan co-founded GAVL to provide full service marketing and video production agency for the legal industry. Ryan is a driven business leader and entrepreneur who has a passion for helping lawyers increase success through marketing, storytelling, and reputation. In today’s conversation, Rocco and Ryan discuss the importance of digital advertising for law firms, navigating AI in legal marketing, and the role of content and firm recognition. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/law-ai-money-6707865/episodes/seo-marketing-and-law-firm-reputation-feat-ryan-raplee-law-ai-money-ep-25/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/law-ai-money-6707865/seo-marketing-and-law-firm-reputation-feat-ryan-raplee-law-ai-money-ep-25.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.