# A Simple Framework for Email Marketing That Works with Liz Wilcox

Page: https://stenobird.com/podcast/kgci-real-estate-on-air-6799065/a-simple-framework-for-email-marketing-that-works-with-liz-wilcox
Text version: https://stenobird.com/podcast/kgci-real-estate-on-air-6799065/a-simple-framework-for-email-marketing-that-works-with-liz-wilcox.md
Podcast: [KGCI: Real Estate on Air](https://stenobird.com/podcast/kgci-real-estate-on-air-6799065)
Published: 2026-05-10T15:30:00+00:00
Episode link: https://realestateonair.transistor.fm/episodes/a-simple-framework-for-email-marketing-that-works-with-liz-wilcox
Audio file: https://media.transistor.fm/11634140/84224a1b.mp3
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JSON: https://stenobird.com/v1/public/podcasts/kgci-real-estate-on-air-6799065/episodes/a-simple-framework-for-email-marketing-that-works-with-liz-wilcox
Duration seconds: 2692

## Resource

Summary: Email marketing expert Liz Wilcox provides a refreshingly simple framework to help agents overcome writer's block and connect with their database. She details her "hook, story, call to action" method, arguing for simple, personality-driven emails over complex, image-heavy newsletters. Agents will learn a practical, easy-to-implement strategy for nurturing new leads and staying top-of-mind with their sphere of influence and past clients, using emails that people actually open and respond to.

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## Transcript

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