# 603: Innovation, Progress, and your Coffee Shop: Finding the Signal in the Noise

Page: https://stenobird.com/podcast/keys-to-the-shop-equipping-coffee-shop-leaders-1053408/603-innovation-progress-and-your-coffee-shop-finding-the-signal-in-the-noise
Text version: https://stenobird.com/podcast/keys-to-the-shop-equipping-coffee-shop-leaders-1053408/603-innovation-progress-and-your-coffee-shop-finding-the-signal-in-the-noise.md
Podcast: [Keys To The Shop : Equipping Coffee Shop Leaders](https://stenobird.com/podcast/keys-to-the-shop-equipping-coffee-shop-leaders-1053408)
Published: 2026-05-12T10:00:00+00:00
Episode link: https://keystotheshop.libsyn.com/603-innovation-progress-and-your-coffee-shop-finding-the-signal-in-the-noise
Audio file: https://traffic.libsyn.com/secure/keystotheshop/KTTS_603_Inovation_Progress_and_Your_Coffee_Shop_EDITED.mp3?dest-id=412105
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JSON: https://stenobird.com/v1/public/podcasts/keys-to-the-shop-equipping-coffee-shop-leaders-1053408/episodes/603-innovation-progress-and-your-coffee-shop-finding-the-signal-in-the-noise
Duration seconds: 1665

## Resource

The words "innovation" and "progress" are the favorite buzz words of our industry, but what do they mean? It is usually a lot of noise around the subject of technology, but rarely related to things that deliver lasting positive change in the cafe. The average shop owner has to wade through a sea of claims and sales pitches all making big claims about their products. In the end, they are left with less money and typically the same issues. Well today we are going to cut through the noise of the industry and its extractive disposition toward business owners and give you a way to think about progress and innovation that simplifies, clarifies, and helps build confidence instead of nursing insecurities. KEYS TO THE SHOP ALSO OFFERS 1:1 CONSULTING + COACHING! If you are a cafe owner and want to work one on one with me to bring your shop to its next level and help bring you joy and freedom in the process then email chris@keystothshop.com of book a free call now: https://calendly.com/chrisdeferio/30min Related episodes: 500! Reflections and The Role of the Coffee Shop in the Industry 485: Your Shop vs The Industry – How to Free Yourself From Dependency 181 : Organizational Self-Knowledge 558: Digital Natives and the Future of Coffee Shops w/Kosta Kallivrousis SHIFT BREAK! "What's Next in Coffee"

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