# She Couldn’t Find The Right Motorcycle Jacket…So She Made One - Linda-Jean Belvedere | JUSTRIDE Ep.9

Page: https://stenobird.com/podcast/justride-podcast-7762520/she-couldn-t-find-the-right-motorcycle-jacket-so-she-made-one-linda-jean-belvedere-justride-ep-9
Text version: https://stenobird.com/podcast/justride-podcast-7762520/she-couldn-t-find-the-right-motorcycle-jacket-so-she-made-one-linda-jean-belvedere-justride-ep-9.md
Podcast: [JUSTRIDE Podcast](https://stenobird.com/podcast/justride-podcast-7762520)
Published: 2026-06-04T17:00:00+00:00
Episode link: https://api.riverside.com/hosting-analytics/media/3288bbd8000eec0ce44004ed12669836111ff11936ccda6df6cdce48381d6c9b/eyJlcGlzb2RlSWQiOiI5ZTFlYmVkNi1kOTZkLTQwNzItOTNjMS00MWEzMTViMzlhOGUiLCJwb2RjYXN0SWQiOiI0ZWZjZTU3My0zNmZmLTQxMmUtODUzNi03ZWNmMTkxNjMwM2YiLCJhY2NvdW50SWQiOiI2OTRhYjkxMDhjN2M1NmM4MTQ1ODhkZWQiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEyMDRlODBiMzI1Mjk2NzA4NmE5ZmU1L2FkbWlucy1zdHVkaW8tSXVHcEwtY29tcG9zZXItMjAyNi02LTNfXzE3LTU1LTQ0Lm1wMyJ9.mp3
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Duration seconds: 3684

## Resource

Linda Belvedere grew up around motorcycles, riding with her dad and dreaming of owning a Ducati. Years later, after working in the motorcycle industry and seeing first-hand how limited the options were for women riders, she decided to do something about it. In this episode of the JUSTRIDE Podcast, Linda shares her journey from Honda employee to founder of LJ Moto Fashion, a motorcycle clothing brand designed by a rider, for riders. In this episode: - Growing up around motorcycles - Learning to ride in Switzerland - Why women's motorcycle gear often misses the mark - Starting a motorcycle clothing brand from scratch - The challenges of launching a product business - Ducati ownership and Alpine riding - Women in motorcycling - Building a business in a male-dominated industry Whether you're a rider, entrepreneur, or someone thinking about getting into motorcycling, there's plenty to take away from this conversation. Linda's Links: Website: https://ljmotofashion.com/ Instagram: https://www.instagram.com/lj_motofashion/ Facebook: https://www.facebook.com/ljmcfashion LinkedIn: https://www.linkedin.com/company/linda-jean-women-s-motorcycle-fashion-ltd/ YouTube: @lj_motofashion Drop your thoughts below 👇 👍 Like 🔔 Subscribe 🏍️ JUSTRIDE

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## Transcript

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