# When Your Reputation Precedes You with Jonathan Martin

Page: https://stenobird.com/podcast/just-say-no-to-the-dso-6593053/when-your-reputation-precedes-you-with-jonathan-martin
Text version: https://stenobird.com/podcast/just-say-no-to-the-dso-6593053/when-your-reputation-precedes-you-with-jonathan-martin.md
Podcast: [Just Say No To The DSO](https://stenobird.com/podcast/just-say-no-to-the-dso-6593053)
Published: 2026-02-18T02:19:47+00:00
Episode link: https://www.spreaker.com/episode/when-your-reputation-precedes-you-with-jonathan-martin--70125120
Audio file: https://api.spreaker.com/download/episode/70125120/2_4_26_final.mp3
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JSON: https://stenobird.com/v1/public/podcasts/just-say-no-to-the-dso-6593053/episodes/when-your-reputation-precedes-you-with-jonathan-martin
Duration seconds: 2644

## Resource

In a conversation between two of the most soothing voices on the internet, Bob Spiel interviews Jonathan Martin, a CPA with extensive experience in dental transitions. They discuss the complexities of selling dental practices, the myths surrounding DSOs, and the importance of financial planning for dentists. Jonathan emphasizes that many dentists are not adequately prepared for retirement and often make significant financial decisions without proper representation. The discussion highlights the need for careful planning and consideration of all options before deciding to sell a practice, particularly to a DSO.

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## Transcript

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