# Campbell Hanley — Managing Director, Weber Shandwick Japan

Page: https://stenobird.com/podcast/japan-s-top-business-interviews-podcast-by-dale-carnegie-training-tokyo-japan-294627/campbell-hanley-managing-director-weber-shandwick-japan
Text version: https://stenobird.com/podcast/japan-s-top-business-interviews-podcast-by-dale-carnegie-training-tokyo-japan-294627/campbell-hanley-managing-director-weber-shandwick-japan.md
Podcast: [Japan's Top Business Interviews Podcast By Dale Carnegie Training Tokyo Japan](https://stenobird.com/podcast/japan-s-top-business-interviews-podcast-by-dale-carnegie-training-tokyo-japan-294627)
Published: 2026-06-19T22:56:00+00:00
Episode link: https://japanstopbusinessinterviews.libsyn.com/campbell-hanley-managing-director-weber-shandwick-japan
Audio file: https://traffic.libsyn.com/secure/japanstopbusinessinterviews/Campbell_Hanley.mp3?dest-id=2099903
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Duration seconds: 3230

## Resource

"Leadership, I think it's really walking the talk." "I think it comes from within, being genuinely very interested in people." "You can't win every battle, and you're crazy if you try to." "Let's look at the spirit of what they're trying to achieve." "To be successful in Japan, I think you have to be patient." Campbell Hanley is the Managing Director of Weber Shandwick Japan, one of Japan's longest-established international public relations and communications agencies. Originally from Torquay near Melbourne, Australia, he came to Japan in 1992 after deciding to live in a non-English-speaking country and develop international experience outside Australia. His career in Japan has moved across public relations, journalism, content marketing, advertising, digital communications and agency leadership. Hanley began in a small PR company, moved into marketing and digital work, and then became a staff writer for the Mainichi Daily News. He also worked on special projects for Fortune and Time magazine, developing an editorial perspective that later became central to his communications career. Before joining Weber Shandwick Japan, he worked in a major American advertising company, initially as managing editor of a content marketing business and later in international advertising sales and digital marketing. At Weber Shandwick Japan, he was originally hired to build a content marketing unit but soon took on broader business, digital and leadership responsibilities. His career reflects the adaptability required to succeed in Japan: learning the language, understanding local business expectations, building credibility over time and translating global ideas into practical Japanese-market solutions. Campbell Hanley's leadership journey in Japan began long before he became Managing Di…

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