# David Procyshyn - "Line Between Authenticity and Manipulation"

Page: https://stenobird.com/podcast/j-brown-yoga-talks-461344/david-procyshyn-line-between-authenticity-and-manipulation
Text version: https://stenobird.com/podcast/j-brown-yoga-talks-461344/david-procyshyn-line-between-authenticity-and-manipulation.md
Podcast: [J. Brown Yoga Talks](https://stenobird.com/podcast/j-brown-yoga-talks-461344)
Published: 2026-01-26T06:08:00+00:00
Episode link: https://www.jbrownyoga.com/yoga-talks-podcast/2026/1/david-procyshyn
Audio file: https://traffic.libsyn.com/secure/jbrownyogatalks/jbrownyogatalks-ep516-David_Procyshyn.mp3?dest-id=294605
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JSON: https://stenobird.com/v1/public/podcasts/j-brown-yoga-talks-461344/episodes/david-procyshyn-line-between-authenticity-and-manipulation
Duration seconds: 5961

## Resource

David Procyshyn , founder of doyogawithme.com and author of a Freedom from Anxiety newsletter , talks with J about the current state of the online yoga space and different ways to think about marketing. They discuss the ebb and flow of online sales, loyalty and word of mouth, knowing your audience, saturation and competition, paying for advertising, affiliates, Facebook, discounts and promotions, customer segmentation, maximizing user experience, websites, retreats, and questioning assumptions that inhibit playfulness. To subscribe and support the show… GET PREMIUM . Say thank you - buy J a coffee . Check out J's other podcast… J. BROWN YOGA THOUGHTS .

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## Transcript

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