# Driving Decision Making and Impact at Scale with Kalindi Mehta

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Text version: https://stenobird.com/podcast/insights-innovators-podcast-from-mrii-7077675/driving-decision-making-and-impact-at-scale-with-kalindi-mehta.md
Podcast: [Insights & Innovators Podcast from MRII](https://stenobird.com/podcast/insights-innovators-podcast-from-mrii-7077675)
Published: 2026-02-12T10:00:00+00:00
Episode link: https://insights-innovators.captivate.fm/episode/driving-decision-making-and-impact-at-scale-with-kalindi-mehta
Audio file: https://episodes.captivate.fm/episode/a6828008-0f7f-42b6-b21f-1022d28f89cc.mp3
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JSON: https://stenobird.com/v1/public/podcasts/insights-innovators-podcast-from-mrii-7077675/episodes/driving-decision-making-and-impact-at-scale-with-kalindi-mehta
Duration seconds: 2051

## Resource

Empowering consumer centricity across all levels is critical in today's rapidly evolving business environment. Join Kalindi Mehta, Global VP, Head of Insights, The Estée Lauder Companies, as she sits down with host Jon Last, President of the Sports and Leisure Research Group, to discuss strategies for embedding consumer insights into decision-making processes. This episode dives deep into the significance of democratizing consumer-centric decisions, leveraging AI and technology, and fostering a culture of shared ownership within organizations. Learn how to navigate the complexities of influencing decisions without formal authority and ensuring insights translate to tangible business results. 00:00 Introduction to Business Language and Insights 00:24 Welcome to the Podcast 00:43 Guest Introduction: Kalindi Mehta 01:24 Driving Decision Making and Impact at Scale 02:30 The Evolution of Consumer-Centric Decisions 03:30 Empowering Decision Makers with Consumer Insights 06:16 Building Decision-Backed Systems 09:20 Influencing Decisions at Scale 15:15 The Role of Technology and AI 17:27 Defining Success in Insights 18:46 Organizational Structure and Insights 21:28 Cultural Shifts for Consumer-Centricity 22:49 Influencing Without Formal Authority 24:09 Aligning Teams Across Markets 25:48 Advice for Insights Professionals 28:56 Advice for Agencies and Partners 30:23 Conclusion and Key Takeaways

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## Transcript

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