# AU is All-In on AI: In Conversation with Kogod's Dean David Marchick

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Text version: https://stenobird.com/podcast/inside-the-gmat-7758024/au-is-all-in-on-ai-in-conversation-with-kogod-s-dean-david-marchick.md
Podcast: [Inside the GMAT](https://stenobird.com/podcast/inside-the-gmat-7758024)
Published: 2026-02-18T12:33:00+00:00
Episode link: https://insidethegmat.libsyn.com/au-is-all-in-on-ai-in-conversation-with-kogods-dean-david-marchick
Audio file: https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/insidethegmat/inside_the_gmat_x_kogod_-_inside_the_gmat.mp3?dest-id=2303165
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Duration seconds: 2166

## Resource

"AI is going to be as profound as fire or electricity. Even if that's one-millionth true, we have to take it seriously." In this episode of Inside the GMAT , GMAC Zach sits down with David Marchick, Dean of the Kogod School of Business at American University , to explore how business education is being reshaped by AI, career pivots, and the skills that truly matter over a lifetime. Marchick reflects on his unconventional career path and how those experiences shape his student-first approach to leadership. He explains why "psychic income," not just financial return, drives his work in higher education, and why helping students experiment, fail, and grow outside the classroom is just as important as mastering core business fundamentals. A major focus of the conversation is Kogod's rapid and award-winning integration of artificial intelligence into every aspect of the business school—from curriculum and faculty research to operations and student learning. Marchick shares how Kogod moved quickly to embed AI literacy across disciplines, partnered with tools like Perplexity, and created a culture where experimentation with emerging technology is encouraged rather than feared. The discussion also tackles broader questions facing prospective students: how AI is changing leadership, why business degrees still matter in a non-linear career world, and how graduate education can empower creatives, career switchers, and non-traditional students to reinvent themselves. Marchick closes with advice for ambitious young professionals weighing business school, urging them to find the overlap between what they love, what they're good at, and where they're willing to keep learning—and relearning—over time. About David Marchick: David Marchick serves as Dean of the Kogod School of Business…

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