# Buyer Insight: The Three Value Disciplines: Why Price Takes the Blame When Buying Gets Hard

Page: https://stenobird.com/podcast/impact-pricing-802445/buyer-insight-the-three-value-disciplines-why-price-takes-the-blame-when-buying-gets-hard
Text version: https://stenobird.com/podcast/impact-pricing-802445/buyer-insight-the-three-value-disciplines-why-price-takes-the-blame-when-buying-gets-hard.md
Podcast: [Impact Pricing](https://stenobird.com/podcast/impact-pricing-802445)
Published: 2026-04-17T10:00:00+00:00
Episode link: https://impactpricing.libsyn.com/buyer-insight-the-three-value-disciplines-why-price-takes-the-blame-when-buying-gets-hard
Audio file: https://traffic.libsyn.com/secure/impactpricing/IP_Buyer_Insight_251The_Three_Value_Disciplines_Why_Price_Takes_the_Blame_When_Buying_Gets_Hard.mp3?dest-id=997127
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Duration seconds: 335

## Resource

This is an Impact Pricing Blog published on February 2, 2026, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/the-three-value-disciplines-why-price-takes-the-blame-when-buying-gets-hard/ If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. Now, go make an impact. Connect with Mark Stiving: Email: mark@impactpricing.com LinkedIn: https://www.linkedin.com/in/stiving/

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