# Buyer Insight: How Buyers Actually Buy (And Why AIDA Isn't The Answer) Page: https://stenobird.com/podcast/impact-pricing-802445/buyer-insight-how-buyers-actually-buy-and-why-aida-isn-t-the-answer Text version: https://stenobird.com/podcast/impact-pricing-802445/buyer-insight-how-buyers-actually-buy-and-why-aida-isn-t-the-answer.md Podcast: [Impact Pricing](https://stenobird.com/podcast/impact-pricing-802445) Published: 2026-07-31T10:00:00+00:00 Episode link: https://impactpricing.libsyn.com/buyer-insight-how-buyers-actually-buy-and-why-aida-isnt-the-answer Audio file: https://traffic.libsyn.com/secure/impactpricing/IP_Buyer_Insight_266_How_Buyers_Actually_Buy_And_Why_AIDA_Isnt_The_Answer.mp3?dest-id=997127 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/impact-pricing-802445/episodes/buyer-insight-how-buyers-actually-buy-and-why-aida-isn-t-the-answer Duration seconds: 208 ## Resource This is an Impact Pricing Blog published on May 18, 2026, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/how-buyers-actually-buy-and-why-aida-isnt-the-answer/ If you have any feedback, definitely send it. You can reach us at mark@impactpricing.com. Now, go make an impact. Connect with Mark Stiving: Email: mark@impactpricing.com LinkedIn: https://www.linkedin.com/in/stiving/ ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/impact-pricing-802445/episodes/buyer-insight-how-buyers-actually-buy-and-why-aida-isn-t-the-answer/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/impact-pricing-802445/buyer-insight-how-buyers-actually-buy-and-why-aida-isn-t-the-answer.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.