# Odds, Jobs & Across the Pond: Bet365’s Great American Pivot | Ep. 856

Page: https://stenobird.com/podcast/igaming-daily-6317678/odds-jobs-across-the-pond-bet365-s-great-american-pivot-ep-856
Text version: https://stenobird.com/podcast/igaming-daily-6317678/odds-jobs-across-the-pond-bet365-s-great-american-pivot-ep-856.md
Podcast: [iGaming Daily](https://stenobird.com/podcast/igaming-daily-6317678)
Published: 2026-09-10T04:00:00+00:00
Episode link: https://share.transistor.fm/s/d0e55107
Audio file: https://dts.podtrac.com/redirect.mp3/media.transistor.fm/d0e55107/e874dc63.mp3
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JSON: https://stenobird.com/v1/public/podcasts/igaming-daily-6317678/episodes/odds-jobs-across-the-pond-bet365-s-great-american-pivot-ep-856
Duration seconds: 1821

## Resource

In this episode, we explore Bet365's strategic shifts, including layoffs in Europe and expansion in North America, and what this reveals about the global betting industry's direction amid regulatory pressures and market opportunities. Key Topics Bet365's layoffs in Europe and expansion in North America Impact of European regulation and tax increases on betting companies Bet365's market share growth in the US and Canada Strategic shift from European to North American markets Industry implications of job cuts and market expansion Regulatory pressures and their effects on European betting firms Bet365's partnerships and product launches in North America Long-term industry trends and company strategies Host: Fernando Noodt Guests: Tom Nightingale & Patrick Killeen Producer: Anaya McDonald Editor: Anaya McDonald Learn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com. Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

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## Transcript

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