# #433 - Sponsor Spotlight - FusionAuth

Page: https://stenobird.com/podcast/identity-at-the-center-344918/433-sponsor-spotlight-fusionauth
Text version: https://stenobird.com/podcast/identity-at-the-center-344918/433-sponsor-spotlight-fusionauth.md
Podcast: [Identity at the Center](https://stenobird.com/podcast/identity-at-the-center-344918)
Published: 2026-07-08T09:00:00+00:00
Episode link: https://podcasters.spotify.com/pod/show/identity-at-the-center/episodes/433---Sponsor-Spotlight---FusionAuth-e3lakij
Audio file: https://anchor.fm/s/c5fefcc/podcast/play/122032147/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-26%2Fe2fe4099-6e81-8e7c-1dbe-78b54682b338.mp3
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JSON: https://stenobird.com/v1/public/podcasts/identity-at-the-center-344918/episodes/433-sponsor-spotlight-fusionauth
Duration seconds: 3350

## Resource

Jim McDonald sits down with Dan Moore, Senior Director of CIAM Strategy and Identity Standards at FusionAuth, for an in-depth conversation on customer identity and access management. Dan explains how FusionAuth views authentication as the front door to any application and why control, deployment flexibility, and developer ownership are central to their approach. The discussion covers progressive registration, friction vs. usability, customization options, identity standards, the build vs. buy debate, risk-based MFA, and how AI agents will shape the future of customer identity. This episode and others is made possible with support from FusionAuth. Learn more at fusionauth.io/idac. Connect with Dan: https://www.linkedin.com/in/mooreds/ Learn more about FusionAuth: https://fusionauth.io/idac Blog article mentioned: https://bobdahacker.com/blog/fifa-hack Connect with us on LinkedIn: Jim McDonald: https://www.linkedin.com/in/jimmcdonaldpmp/ Jeff Steadman: https://www.linkedin.com/in/jeffsteadman/ Visit the show on the web at http://idacpodcast.com 00:00:00 Introduction 00:01:18 What is FusionAuth? 00:03:15 Dan's identity origin story 00:04:19 Developer focus and ethos 00:06:54 Authentication as the front door 00:10:00 Balancing friction and usability 00:15:24 Customization in CIAM 00:18:10 What sets FusionAuth apart 00:20:33 FusionAuth's customer sweet spot 00:25:48 Deployment flexibility and the control spectrum 00:30:19 Common challenges in CIAM 00:33:06 Build vs. buy for authentication 00:36:00 Omni-channel authentication 00:40:27 Why identity standards matter 00:42:07 Risk-based MFA and intelligent challenges 00:45:00 AI agents and the future of CIAM 00:49:23 Closing thoughts 00:51:35 Vacation roundup Keywords: IDAC, Identity at the Center, Jeff Steadman, Jim McDonald,…

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