# Meet our NEW Sponsor!

Page: https://stenobird.com/podcast/hunters-and-unicorns-1378689/meet-our-new-sponsor
Text version: https://stenobird.com/podcast/hunters-and-unicorns-1378689/meet-our-new-sponsor.md
Podcast: [Hunters and Unicorns](https://stenobird.com/podcast/hunters-and-unicorns-1378689)
Published: 2025-11-26T14:45:48+00:00
Episode link: https://huntersandunicorns.podbean.com/e/meet-our-new-sponsor/
Audio file: https://mcdn.podbean.com/mf/web/dqvnid4tnck5h3jn/Hunters_PU_Jason_feature_v1_audio_1.m4a
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JSON: https://stenobird.com/v1/public/podcasts/hunters-and-unicorns-1378689/episodes/meet-our-new-sponsor
Duration seconds: 1128

## Resource

In this episode, we talk to Jason Eubanks, CEO and Co-founder of Aurasell (our brand NEW Sponsor!), about his transition from a 20-year go-to-market operator to a builder and founder. Jason shares the exact moment he became obsessed with solving a major product problem, the complexity and low productivity caused by massive tool sprawl (over 20 products) and unintentional data silos in the go-to-market stack. He details the crucial steps of founding Aurasell: partnering with a complementary CTO, validating the huge market problem (estimating over $1 billion in services spend), and securing a significant seed round to build the world's first AI-native CRM platform focused on customer-problem-centric design. 🙌 Thanks To Our Sponsor! Aurasell AI: https://www.aurasell.ai 🏹 Key Topics Covered 01:36 - Founder Journey & Co-Founders 03:24 - From Operator to 3:15 a.m. Spark 05:00 - VC Detour & Market Gap 07:42 - Tool Sprawl & Unified AI Context 11:22 - Mapping the Problem to $30M Seed 💥 3 Biggest Lessons: The Spark of Product Obsession: Jason’s 20-year career as a CRO never led him to chase founding a company—until he woke up obsessing over a core product problem firsthand: the low productivity and operational cost caused by 20+ disconnected tools in the go-to-market stack. Tool Sprawl Handicaps AI: The reliance on 20+ legacy SaaS products unintentionally creates data silos where crucial contextual metadata lives, rather than the core CRM. When companies try to "sprinkle" AI on this brittle structure, they severely handicap the potential for high-quality automation. The Opportunity is in AI Native: To maximize productivity and solve the tool sprawl problem, the necessary solution is a single, AI-native platform built with a unified logic layer. This approach moves be…

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## Transcript

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