# Advice Line with Sarah LaFleur of M.M. LaFleur Page: https://stenobird.com/podcast/how-i-built-this-with-guy-raz-714258/advice-line-with-sarah-lafleur-of-m-m-lafleur Text version: https://stenobird.com/podcast/how-i-built-this-with-guy-raz-714258/advice-line-with-sarah-lafleur-of-m-m-lafleur.md Podcast: [How I Built This with Guy Raz](https://stenobird.com/podcast/how-i-built-this-with-guy-raz-714258) Published: 2026-05-21T07:10:00+00:00 Episode link: https://rss.art19.com/episodes/ace5a853-d0cf-4c65-95ad-1ecfc8808c03.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0 Audio file: https://rss.art19.com/episodes/ace5a853-d0cf-4c65-95ad-1ecfc8808c03.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/how-i-built-this-with-guy-raz-714258/episodes/advice-line-with-sarah-lafleur-of-m-m-lafleur Duration seconds: 2909 ## Resource Today’s callers: David from New Jersey struggles with self-doubt as he works to grow his muscle-scraping soap brand. Then, Marnie from Australia wants to convince customers that her colorful tick-repellent socks are worth the premium price. And David from New York wants his company to end the practice of throwing away burned out candles.  Plus, Sarah recounts rebuilding her brand in the wake of the pandemic and the changing fashion preferences of professional women.  Thank you to the founders of Sorsoap, Tick Socks, and Siblings for being a part of our show. If you’d like to be featured on a future Advice Line episode—where Guy and former show guests take questions from early-stage founders—leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.  And be sure to listen to M.M. LaFleur’s founding story as told by Sarah on the show in 2020.   This episode was produced by Carla Esteves with music by Ramtin Arablouei. It was edited by John Isabella. Our audio engineer was Jimmy Keeley. You can follow HIBT on X & Instagram and sign up for Guy's free newsletter at guyraz.com and on Substack . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info . ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/how-i-built-this-with-guy-raz-714258/episodes/advice-line-with-sarah-lafleur-of-m-m-lafleur/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/how-i-built-this-with-guy-raz-714258/advice-line-with-sarah-lafleur-of-m-m-lafleur.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.