# Pity Marketing is Weird & Bad!

Page: https://stenobird.com/podcast/hot-cakes-unpopular-craft-opinions-7243520/pity-marketing-is-weird-bad
Text version: https://stenobird.com/podcast/hot-cakes-unpopular-craft-opinions-7243520/pity-marketing-is-weird-bad.md
Podcast: [Hot Cakes: Unpopular Craft Opinions](https://stenobird.com/podcast/hot-cakes-unpopular-craft-opinions-7243520)
Published: 2026-07-10T17:07:29+00:00
Episode link: https://rss.com/podcasts/hot-cakes-unpopular-craft-opinions/2977664
Audio file: https://content.rss.com/episodes/317782/2977664/hot-cakes-unpopular-craft-opinions/2026_07_10_17_06_28_1ecc7b5c-0d9f-41d7-93be-887dc5745e3f.mp3
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JSON: https://stenobird.com/v1/public/podcasts/hot-cakes-unpopular-craft-opinions-7243520/episodes/pity-marketing-is-weird-bad
Duration seconds: 3955

## Resource

This week, Sara and Jules are discussing pity marketing — why consumers are sick of it, why it’s a bad business strategy, and what you could do instead! Follow Hot Cakes on Instagram ! Do you have a hot take? Email us at hotcakescraftpod@gmail.com ! Support the show on Ko-Fi Where to find Jules (she/her): @juliettepecautdesigns www.juliettepecautdesigns.com instagram.com/juliettepecautdesigns Mailing list: https://juliettepecautdesigns.com/pages/subscribe Where to find Sara (they/she): www.bostonfibercompany.com instagram.com/bostonfibercompany Jules’ WIP: Pattern: Farasta by Juliette Pécaut (from Laine 52 Weeks of Sweaters) Yarn: JPD Suri Silk Lace held with JPD Merino Fingering https://juliettepecautdesigns.com/products/suri-silk-lace-naturally-dyed-wool-yarn https://juliettepecautdesigns.com/products/merino-fingering-naturally-dyed-wool-yarn Sara’s WIP: Pattern: Simply the Vest by Juliette Pécaut Yarn: Noro Tensan Things we mention: Hello Lavender oyster earrings HapBee Creative Studios stitch markers Forager Fabrics Kickstarter Big Up Box Yarn Truck Go Fund Me Wool Works — July 18 https://www.wool.works/ Boston Fiber Festival — Sept 12-13 https://bostonfiberfestival.com/ Music by Steve Ingle

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## Transcript

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