# 174: How Hamley’s Turned Retail into an Experience - Wisdom by WESA

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Text version: https://stenobird.com/podcast/horse-radio-network-all-shows-feed-386975/174-how-hamley-s-turned-retail-into-an-experience-wisdom-by-wesa.md
Podcast: [Horse Radio Network All Shows Feed](https://stenobird.com/podcast/horse-radio-network-all-shows-feed-386975)
Published: 2026-06-04T17:00:00+00:00
Episode link: https://wisdombywesa.com
Audio file: https://podcasts.captivate.fm/media/a28d3b5c-d517-49fc-a8e4-a9cc6a954b14/WESA-174-final-a.mp3?played_on=f616025e-756f-4938-9d23-f1497a9491bd
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Duration seconds: 1186

## Resource

From attending WESA as a buyer to building a multi-experience western destination, Hamley’s Western Store proves that retail can be immersive, profitable, and community-driven. In this episode, we talk with Katrina Eichner about what happens after WESA and how retailers can turn inventory, events, and experiences into long-term growth. Links: Hosts: Jennifer Hebert, Morgan Nicole Zipperlen Contact: Sophia Jagella, WESA Marketing Specialist Guest: Katrina Eichner from Hamley’s Western Store

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## Transcript

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