# Maximizing Profitability Through Smart Product Engineering | Ethan Haber | Happy Habitats

Page: https://stenobird.com/podcast/honest-ecommerce-14292/maximizing-profitability-through-smart-product-engineering-ethan-haber-happy-habitats
Text version: https://stenobird.com/podcast/honest-ecommerce-14292/maximizing-profitability-through-smart-product-engineering-ethan-haber-happy-habitats.md
Podcast: [Honest Ecommerce](https://stenobird.com/podcast/honest-ecommerce-14292)
Published: 2026-05-18T13:30:00+00:00
Episode link: https://honestecommerce.co/episodes/maximizing-profitability-through-smart-product-engineering-ethan-haber-happy-habitats-cRHnzo4r
Audio file: https://prfx.byspotify.com/e/pscrb.fm/rss/p/cdn.simplecast.com/media/audio/transcoded/b2cb3cba-bfeb-4341-bc10-1417709845eb/594681a4-e5a1-4c95-a4fd-6c607733e73a/episodes/audio/group/624bf052-a8ec-4d30-becf-1a8b857db28a/group-item/613cdb80-2d01-4bf8-bfdc-cec222f645fa/128_default_tc.mp3?aid=rss_feed&feed=ZF32ZV4p
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JSON: https://stenobird.com/v1/public/podcasts/honest-ecommerce-14292/episodes/maximizing-profitability-through-smart-product-engineering-ethan-haber-happy-habitats
Duration seconds: 1350

## Resource

On this episode of Honest Ecommerce, we have Ethan Haber, the CEO/Founder of the Hamster Ball Business, Happy Habitats, who started it from nothing and grew it to scale. We talk about partnering with experienced agencies, persisting through buyer objections, maximizing cost efficiency in product design, and so much more!

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## Transcript

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