# The Business of Watches [033] Guido Terreni (Chief Executive Officer, Parmigiani Fleurier)

Page: https://stenobird.com/podcast/hodinkee-podcasts-616894/the-business-of-watches-033-guido-terreni-chief-executive-officer-parmigiani-fleurier
Text version: https://stenobird.com/podcast/hodinkee-podcasts-616894/the-business-of-watches-033-guido-terreni-chief-executive-officer-parmigiani-fleurier.md
Podcast: [HODINKEE Podcasts](https://stenobird.com/podcast/hodinkee-podcasts-616894)
Published: 2026-07-15T15:00:00+00:00
Episode link: https://www.hodinkee.com/
Audio file: https://cdn.simplecast.com/media/audio/transcoded/61dcd0e6-9814-4e9c-ac0e-750ea27df67d/f431eb16-9ff1-435d-a8a6-db7648b73aab/episodes/audio/group/68cd22a2-ceb7-4aa7-b4f0-60a51d4a5f80/group-item/bd5052ed-64fc-4f1a-81b4-673efee1541b/128_default_tc.mp3?aid=rss_feed&feed=OzTmhziA
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Duration seconds: 3234

## Resource

Parmigiani Fleurier CEO Guido Terreni on how the concept of "private luxury" is driving design and mechanical movement decisions for the independent brand, which benefits from a cluster of related suppliers under the same ownership in Switzerland.

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## Transcript

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