# Joe Wicks: Social Media In 2026, Dealing With Criticism & Sticking To The Mission Page: https://stenobird.com/podcast/high-performance-business-7257183/joe-wicks-social-media-in-2026-dealing-with-criticism-sticking-to-the-mission Text version: https://stenobird.com/podcast/high-performance-business-7257183/joe-wicks-social-media-in-2026-dealing-with-criticism-sticking-to-the-mission.md Podcast: [High Performance Business](https://stenobird.com/podcast/high-performance-business-7257183) Published: 2026-04-21T01:00:00+00:00 Episode link: https://shows.acast.com/the-room-where-it-happened/episodes/why-you-cant-gain-followers-in-2026-joe-wicks-social-media-m Audio file: https://sphinx.acast.com/p/open/s/67b8a49ac0f169362a5f3f65/e/69e2306dc8a506316d896b2a/media.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/high-performance-business-7257183/episodes/joe-wicks-social-media-in-2026-dealing-with-criticism-sticking-to-the-mission Duration seconds: 2745 ## Resource Joe Wicks built a multi-million-pound empire on a £147 workout plan, creating a cash-rich, self-funded business with no investors.  In this episode, Joe shares the journey that led to his success, from launching his first PDF to building a brand rooted in purpose over profit. He also reveals the brutal truth about today’s market, admitting that starting his career now would be “impossible” due to the changing dynamics of social media and the death of organic reach. Joe explains how the perfect storm of social media timing (2012-2014) helped him reach millions with no paid ads and how the algorithm shift has made building an audience exponentially harder. Despite the challenges, Joe remains focused on his mission, choosing legacy over fame and prioritising his values over monetisation.  IFS - award-winning Asset & Service Management software 👉 Reimagine your operations at: https://highpfrmc.com/ifs-au EXCLUSIVE NordVPN Deal 👉 https://nordvpn.com/rwih Try it risk-free now with a 30-day money-back guarantee XTB 👉 To find out more and make your money work, use code RWIH at: https://highpfrmc.com/xtb-rwih-au  Eight Sleep 👉 Upgrade your sleep and wake up with more energy - get up to £350 off the Pod 5 with code RWIH: https://highpfrmc.com/eightsleep-au Stride 👉 Feel, think and perform better today and invest in your future health at: https://highpfrmc.com/Stride_au Hosted on Acast. See acast.com/privacy for more information. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/high-performance-business-7257183/episodes/joe-wicks-social-media-in-2026-dealing-with-criticism-sticking-to-the-mission/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/high-performance-business-7257183/joe-wicks-social-media-in-2026-dealing-with-criticism-sticking-to-the-mission.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.