# The Science of Sales Conversations with Gong’s Amit Bendov | Cold Call

Page: https://stenobird.com/podcast/harvard-business-review-7777387/the-science-of-sales-conversations-with-gong-s-amit-bendov-cold-call
Text version: https://stenobird.com/podcast/harvard-business-review-7777387/the-science-of-sales-conversations-with-gong-s-amit-bendov-cold-call.md
Podcast: [Harvard Business Review](https://stenobird.com/podcast/harvard-business-review-7777387)
Published: 2026-05-16T11:30:00+00:00
Episode link: https://traffic.megaphone.fm/VG4704170944.mp3
Audio file: https://traffic.megaphone.fm/VG4704170944.mp3
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Duration seconds: 2102

## Resource

The Science of Sales Conversations with Gong’s Amit Bendov | Cold Call 31 Aug 2023 --- Gong’s business proposition is simple: provide software that automatically captures, understands, and analyzes written and spoken sales conversations to help sales teams sell more effectively. But can technology that leverages conversational insights make a measurable impact on a company’s bottom line? Harvard Business School associate professor Alison Wood Brooks and Gong CEO and co-founder Amit Bendov discuss what salespeople can learn from their own conversations and how Gong can defend against current and future competitors in the case, Gong: Resonating Conversational Insights. This episode originally aired on Cold Call on August 10, 2021 You can also listen to this episode on HBR.org, and wherever you listen to podcasts: - HBR.org (transcript available here): https://hbr.org/podcast/2021/08/the-science-of-sales-conversations-with-gongs-amit-bendov - Apple Podcasts: https://podcasts.apple.com/no/podcast/the-science-of-sales-conversations-with-gongs-amit-bendov/id1156646189?i=1000531601492&l=nb - Spotify: https://open.spotify.com/episode/1kS3eXLohykILezI7XfYMF?si=RhICBu5fQ_6JUgzqfB15vw - Stitcher: https://listen.stitcher.com/yvap/?af_dp=stitcher://episode/86005818&af_web_dp=https://www.stitcher.com/episode/86005818&deep_link_value=stitcher://episode/86005818 - Google Podcasts: https://podcasts.google.com/feed/aHR0cDovL2ZlZWRzLmhhcnZhcmRidXNpbmVzcy5vcmcvaGFydmFyZGJ1c2luZXNzL2NvbGQtY2FsbA/episode/dGFnOmF1ZGlvLmhici5vcmcsMjAxNi0wOS0xNjpjb2xkLWNhbGwuMDE1NA?sa=X&ved=0CAIQuIEEahcKEwjot8aS-PGAAxUAAAAAHQAAAAAQLQ Series Description: Harvard Business School’s legendary case studies, distilled into podcast form. About Harvard Business Review: Harvard Business Review is the le…

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