# GEORGIE COLERIDGE COLE: I Sold SheerLuxe For £40million - This Is What I’ve Learnt | FOUNDERS FRIDAY Page: https://stenobird.com/podcast/great-company-with-jamie-laing-6839737/georgie-coleridge-cole-i-sold-sheerluxe-for-40million-this-is-what-i-ve-learnt-founders-friday Text version: https://stenobird.com/podcast/great-company-with-jamie-laing-6839737/georgie-coleridge-cole-i-sold-sheerluxe-for-40million-this-is-what-i-ve-learnt-founders-friday.md Podcast: [Great Company with Jamie Laing](https://stenobird.com/podcast/great-company-with-jamie-laing-6839737) Published: 2026-07-16T23:03:00+00:00 Episode link: https://shows.acast.com/great-company/episodes/georgie-coleridge-cole-i-sold-sheerluxe-for-40million-this-i Audio file: https://sphinx.acast.com/p/open/s/65d737dfdc02e00016c413b2/e/6a58ead236c165cc2330c64e/media.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/great-company-with-jamie-laing-6839737/episodes/georgie-coleridge-cole-i-sold-sheerluxe-for-40million-this-is-what-i-ve-learnt-founders-friday Duration seconds: 2431 ## Resource Georgie Coleridge Cole is the founder of SheerLuxe, one of the UK’s leading digital lifestyle brands. Over twenty years, Georgie built SheerLuxe from a weekly newsletter into the go-to destination for fashion, beauty, travel and interiors. Then she sold it for £40 million. Georgie’s story is proof that a simple idea can become something extraordinary. So, I couldn't wait to sit down with her for this week's episode of Founders Friday. In our conversation, Georgie shares: - The purpose behind the SheerLuxe empire - Why she thinks the creator economy is booming - The big business idea she never followed through with - The difference between a good idea and a good business Georgie is proof that an idea, done well and done consistently, can become an empire. Georgie Coleridge Cole is Great Company. If you enjoyed the show, you can also follow us: Instagram- @greatcompanypodcast TikTok - @greatcompanypodcast Jamie - @jamielaing And if you've got thoughts, questions and comments, you can email us at: greatcompany@jampotproductions.co.uk THE CREDITS Producer: Helen Burke Assistant Producer: Issy Weeks-Hankins Video: Josh Bennett Senior Social Media Manager: Laura Coughlan Audio: Rafi Amsili Geovannetti Executive Producer: Ewan Newbigging-Lister Great Company is an original podcast from JamPot. Hosted on Acast. See acast.com/privacy for more information. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/great-company-with-jamie-laing-6839737/episodes/georgie-coleridge-cole-i-sold-sheerluxe-for-40million-this-is-what-i-ve-learnt-founders-friday/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/great-company-with-jamie-laing-6839737/georgie-coleridge-cole-i-sold-sheerluxe-for-40million-this-is-what-i-ve-learnt-founders-friday.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.