# Mixtape 2025: Speaking gigs, what’s no longer working, and how to build high-performing campaigns (Ep 120) Page: https://stenobird.com/podcast/got-marketing-4488813/mixtape-2025-speaking-gigs-what-s-no-longer-working-and-how-to-build-high-performing-campaigns-ep-120 Text version: https://stenobird.com/podcast/got-marketing-4488813/mixtape-2025-speaking-gigs-what-s-no-longer-working-and-how-to-build-high-performing-campaigns-ep-120.md Podcast: [Got Marketing?](https://stenobird.com/podcast/got-marketing-4488813) Published: 2025-12-03T18:00:00+00:00 Episode link: https://www.campaigndelmar.com/podcasts/got-marketing/episodes/2149121989 Audio file: https://app.kajabi.com/podcasts/medias/2149121989.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/got-marketing-4488813/episodes/mixtape-2025-speaking-gigs-what-s-no-longer-working-and-how-to-build-high-performing-campaigns-ep-120 Duration seconds: 1401 ## Resource Your most-needed marketing lessons of 2025, all in one place This week on Got Marketing? , Mia is coming to you from a house full of boxes, kids, removalists, and absolute emotional chaos, so while she relocates her entire life (not south… but east ✈️), she’s leaving you with a special treat:  the Got Marketing? Mixtape 2025 edition. Inside this curated greatest-hits episode, Mia shares three value packed segments worth replaying, especially if you’re ready to sharpen your strategy, earn more visibility, and finally build a brand that performs . From winning paid speaking gigs, to what’s no longer working in 2025 (and what to do instead), to the step-by-step process for building campaigns that actually convert, this episode is your all-in-one marketing reset. 🎧   Press play if you want to sharpen your marketing instincts, future-proof your strategy, and create campaigns that genuinely move your business forward.   DM us anytime , or leave a review if you found it valuable.   What you’ll take away from in this episode:  ✨ How to pitch yourself for paid speaking gigs (and what event organisers actually want) ✨ Why vulnerability and storytelling are now core speaking skills ✨ What’s officially not working in marketing anymore, and the 2025 alternatives ✨ How to use segmentation, personalisation, and curiosity to boost results ✨ Why educational-only content is dead, and what to do instead ✨ The three types of campaigns every small business needs ✨ How to structure brand awareness, lead generation, and conversion campaigns ✨ The mindset shift needed to move from hobby marketing to brand building ✨ The one-rule that makes campaigns work: one objective, one campaign     Connect with Mia: Connect with Mia on LinkedIn Follow got marketing… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/got-marketing-4488813/episodes/mixtape-2025-speaking-gigs-what-s-no-longer-working-and-how-to-build-high-performing-campaigns-ep-120/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/got-marketing-4488813/mixtape-2025-speaking-gigs-what-s-no-longer-working-and-how-to-build-high-performing-campaigns-ep-120.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.