# Growing a community with the founder of TradieWives, Verity Hare

Page: https://stenobird.com/podcast/got-marketing-4488813/growing-a-community-with-the-founder-of-tradiewives-verity-hare
Text version: https://stenobird.com/podcast/got-marketing-4488813/growing-a-community-with-the-founder-of-tradiewives-verity-hare.md
Podcast: [Got Marketing?](https://stenobird.com/podcast/got-marketing-4488813)
Published: 2025-09-10T19:00:00+00:00
Episode link: https://www.campaigndelmar.com/podcasts/got-marketing/episodes/2149083966
Audio file: https://app.kajabi.com/podcasts/medias/2149083966.mp3
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JSON: https://stenobird.com/v1/public/podcasts/got-marketing-4488813/episodes/growing-a-community-with-the-founder-of-tradiewives-verity-hare
Duration seconds: 1563

## Resource

What it really takes to build a 30k-strong community (without the cult vibes) This week on Got Marketing?, Mia sits down with Verity Hare , founder of TradieWives  — a 30,000-strong community for wives and partners in the trades — to talk about what it actually takes to build a safe, high-trust community in a noisy, performative internet. From bringing a relationship counsellor into the group (yes, really) to unapologetically strict moderation, Verity shares the systems, boundaries and heart that make Tradie Wives a rare gem: supportive, useful, and sustainable. You’ll also hear the behind-the-scenes of growing a free Facebook group into a values-led business (memberships, partners, directory, conference) without breaking trust — plus some very real talk about event season nerves ahead of Ripple Festival and the Squarespace Tradie Panel . 🎧 Press play if you’re building community as a growth strategy — or you’re craving one that isn’t synthetic, salesy, or culty.   DM us anytime , or leave a review if you found it valuable.   What you’ll takeaway from in this episode:  ✨ Why Tradie Wives has a relationship counsellor — and how personal dynamics at home spill into the business ✨ Boundaries build belonging: the fast-block rule that keeps 30k members feeling safe (no second chances) ✨ From free group to business model: memberships, partner support, a public directory, and an annual conference ✨ Event lessons: what actually goes wrong (and why your audience won’t notice) ✨ SOPs that save your sanity: approvals, moderation, conflict pathways, and choosing the right tools ✨ When not to help: why resentment is your cue to outsource the “in the business” work ✨ Niche right: serve a clear community (tradie partners) with trust, safety, and ruthless alig…

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## Transcript

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