# Ep.458 The RevOps Revolution: Why MQLs Alone Are Costing Your Business Money

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Text version: https://stenobird.com/podcast/good-morning-money-6980643/ep-458-the-revops-revolution-why-mqls-alone-are-costing-your-business-money.md
Podcast: [Good Morning, Money!](https://stenobird.com/podcast/good-morning-money-6980643)
Published: 2026-05-06T13:00:00+00:00
Episode link: https://www.buzzsprout.com/2406281/episodes/19134466-ep-458-the-revops-revolution-why-mqls-alone-are-costing-your-business-money.mp3
Audio file: https://www.buzzsprout.com/2406281/episodes/19134466-ep-458-the-revops-revolution-why-mqls-alone-are-costing-your-business-money.mp3
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Duration seconds: 85

## Resource

Stop measuring your marketing by the size of your database. A lead is a cost until it becomes a customer. Today, we break down why the shift to RevOps (Revenue Operations) is the only way to ensure your marketing team and sales team are finally playing for the same side. Send us Fan Mail

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## Transcript

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