# The Shoe That Fits the Foot — Not the Market - With Andrew Turriff (#157)

Page: https://stenobird.com/podcast/garmology-a-podcast-about-clothes-and-stuff-931098/the-shoe-that-fits-the-foot-not-the-market-with-andrew-turriff-157
Text version: https://stenobird.com/podcast/garmology-a-podcast-about-clothes-and-stuff-931098/the-shoe-that-fits-the-foot-not-the-market-with-andrew-turriff-157.md
Podcast: [Garmology - A podcast about clothes, and stuff.](https://stenobird.com/podcast/garmology-a-podcast-about-clothes-and-stuff-931098)
Published: 2025-10-23T23:00:00+00:00
Episode link: https://garmology.simplecast.com/episodes/andrew-turriff-oVcuD58p
Audio file: https://chtbl.com/track/F29DB5/cdn.simplecast.com/audio/6895c187-088b-4348-823a-120740d2578f/episodes/00229db2-9e93-431f-ba41-566d3c86dc3e/audio/6c55d964-bafc-4eda-9d54-f536b90bc53f/default_tc.mp3?aid=rss_feed&feed=Tqcrl_iP
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Duration seconds: 5138

## Resource

This week on Garmology, we’re rethinking everything we thought we knew about shoes. From Nike internships and bespoke sneakers in L.A. to orthopedic labs in Canada, shoemaker Andrew Turriff has walked a long, winding path to creating Turiff Functional Footwear — a brand built on one radical idea: that shoes should actually work for your feet. We talk about his journey from art school to Fluevog to founding his own label, his discovery that most footwear ignores how the human foot actually moves, and how he set out to make rugged, repairable shoes that let you live, move, and feel better. This episode covers everything from the craft of shoemaking to barefoot philosophy, sustainability, and why “growth for growth’s sake” might be fashion’s biggest flaw. It’s a thoughtful, inspiring conversation about slowing down, making things well, and walking your own path — one pair of truly functional shoes at a time. 🎧 Garmology — a podcast about clothes, and the deeper stories behind them.

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