# F1's Revenue Just Dropped 38%. Here's Why That's Not the Full Story

Page: https://stenobird.com/podcast/from-the-paddock-7849908/f1-s-revenue-just-dropped-38-here-s-why-that-s-not-the-full-story
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Podcast: [From the Paddock](https://stenobird.com/podcast/from-the-paddock-7849908)
Published: 2026-08-07T16:00:00+00:00
Episode link: https://rss.art19.com/episodes/8596dc8d-1c82-488b-8e58-47868ec953d9.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
Audio file: https://rss.art19.com/episodes/8596dc8d-1c82-488b-8e58-47868ec953d9.mp3?rss_browser=BAhJIg90cmFuc2NyaWJyBjoGRVQ%3D--952c5701c84ad333c69d5faa668f8177091704f0
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Duration seconds: 1614

## Resource

In this episode of From the Paddock, Alex and Lydia break down three of the biggest stories in Formula 1. Despite reportedly signing a deal with Cadillac, Sergio Perez's management has apparently held preliminary talks with Williams. Meanwhile, a journalist claims Red Bull reportedly paid Helmut Marko €8 million as part of a confidentiality agreement after his departure. Liberty Media's latest financial results show F1 revenue down 38% from last year. Is the sport actually struggling, or is there a much bigger story behind the numbers? We unpack the impact of cancelled races, calendar changes, team payments, fan engagement, and what it all means for the rest of the 2026 season. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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