# From Solo to 12 Employees... Now What?

Page: https://stenobird.com/podcast/freelance-to-founder-55033/from-solo-to-12-employees-now-what
Text version: https://stenobird.com/podcast/freelance-to-founder-55033/from-solo-to-12-employees-now-what.md
Podcast: [Freelance to Founder](https://stenobird.com/podcast/freelance-to-founder-55033)
Published: 2026-07-23T10:00:00+00:00
Episode link: https://pdst.fm/e/tracking.swap.fm/track/tcQd6Q6C0RUUlOHq1Ytj/mgln.ai/e/51/pscrb.fm/rss/p/traffic.megaphone.fm/TPG2498119778.mp3
Audio file: https://pdst.fm/e/tracking.swap.fm/track/tcQd6Q6C0RUUlOHq1Ytj/mgln.ai/e/51/pscrb.fm/rss/p/traffic.megaphone.fm/TPG2498119778.mp3
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JSON: https://stenobird.com/v1/public/podcasts/freelance-to-founder-55033/episodes/from-solo-to-12-employees-now-what
Duration seconds: 1187

## Resource

Layla went from working solo to leading a team of 12 — but her website and socials still tell the old story. Preston and PR consultant Haley Raymond dig into how fast-growing service businesses should rebrand without losing the personal connection that got them clients in the first place. They cover the "we" vs "I" shift, when to lean into agency branding, and why keeping a human face out front still matters even as the team grows. Support our show sponsors -> ⁠⁠⁠https://freelancetofounder.com/sponsors⁠⁠⁠ Submit your own question -> ⁠⁠⁠https://freelancetofounder.com/ask⁠⁠⁠ Connect with Haley: ⁠⁠⁠https://HaleyRaymond.com⁠⁠⁠ ⁠⁠⁠https://www.linkedin.com/in/haleyadams25/⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

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## Transcript

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