# Sales vs. Finance: What Great Business Partnership Really Looks Like

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Text version: https://stenobird.com/podcast/fp-a-today-6945461/sales-vs-finance-what-great-business-partnership-really-looks-like.md
Podcast: [FP&A Today](https://stenobird.com/podcast/fp-a-today-6945461)
Published: 2026-05-07T11:00:43+00:00
Episode link: https://FPAtoday.podbean.com/e/sales-vs-finance-what-great-business-partnership-really-looks-like/
Audio file: https://op3.dev/e/mcdn.podbean.com/mf/web/2s9we3gxm2xxwyud/260411_FPAT_Special_Episode_Sales_Finance_10IV26_SAS_Jimmy_3167bkyny.mp3
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JSON: https://stenobird.com/v1/public/podcasts/fp-a-today-6945461/episodes/sales-vs-finance-what-great-business-partnership-really-looks-like
Duration seconds: 3234

## Resource

Swati Bagri, head of FP&A for a major global FMCG company was told early in her career: “Either you are sales or you are helping sales”. In this second in our series of finance business partnership Swati, representing finance, is joined by Stephanie Troy, VP of Sales at Datarails, for a candid conversation with host Glenn Hopper about what sales leaders actually need from FP&A, and what great revenue-producing partnerships look like. In this special episode: The dynamics of sales vs finance needs Pipeline communication challenges The problems with forecasting Where lack of communication hurts sales and finance What finance needs from sales leaders in budget season Dealing with the Office of No

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## Transcript

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