# On Influence/ Guest: Andrea Seale, CEO, Canadian Cancer Society

Page: https://stenobird.com/podcast/for-leaders-by-leaders-7058839/on-influence-guest-andrea-seale-ceo-canadian-cancer-society
Text version: https://stenobird.com/podcast/for-leaders-by-leaders-7058839/on-influence-guest-andrea-seale-ceo-canadian-cancer-society.md
Podcast: [For Leaders By Leaders](https://stenobird.com/podcast/for-leaders-by-leaders-7058839)
Published: 2025-07-11T08:35:13+00:00
Episode link: https://ForLeadersByLeaders.podbean.com/e/on-influence-guest-andrea-seale-ceo-canadian-cancer-society/
Audio file: https://mcdn.podbean.com/mf/web/a8v2mza9yimmtt6e/FLBL_Andrea_Seale_V2buk47.mp3
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JSON: https://stenobird.com/v1/public/podcasts/for-leaders-by-leaders-7058839/episodes/on-influence-guest-andrea-seale-ceo-canadian-cancer-society
Duration seconds: 2428

## Resource

Andrea Seale, CEO of the Canadian Cancer Society, joins the show to discuss the power of influence in leadership. Andrea shares her journey from communications and fundraising to the heart of nonprofit leadership, offering practical insights on how to rally teams, build effective partnerships, and drive change, whether you’re working with donors, advocacy groups, or policymakers. Tune in to this episode as we explore: (05:58) Cialdini's persuasion principles (08:32) Leveraging consistency for influence (12:45) Effective listening in consulting partnerships (14:31) Collaborative glioblastoma research summit (18:12) Misinformation in cancer search results (21:44) Importance of communication in storytelling (24:02) Empowering cancer advocates for change (28:23) Influencing change through systems strategy (33:47) Leading through crises: challenges and triumphs (34:56) Leading change at Canadian Cancer Society Connect with Andrea Seale here: Andrea Seale on LinkedIn Canadian Cancer Society Interested in developing more effective leadership skills? Connect with Cinga today here.

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## Transcript

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