# David's Protein Platform, Steph Curry's New Deal, Nude's Wellness Grocery

Page: https://stenobird.com/podcast/fitt-insider-254580/david-s-protein-platform-steph-curry-s-new-deal-nude-s-wellness-grocery
Text version: https://stenobird.com/podcast/fitt-insider-254580/david-s-protein-platform-steph-curry-s-new-deal-nude-s-wellness-grocery.md
Podcast: [Fitt Insider](https://stenobird.com/podcast/fitt-insider-254580)
Published: 2026-06-03T09:30:00+00:00
Episode link: https://fittinsider.libsyn.com/davids-protein-platform-steph-currys-new-deal-nudes-wellness-grocery
Audio file: https://traffic.libsyn.com/secure/fittinsider/86_-_FI_Daily_Brief.mp3?dest-id=1477619
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JSON: https://stenobird.com/v1/public/podcasts/fitt-insider-254580/episodes/david-s-protein-platform-steph-curry-s-new-deal-nude-s-wellness-grocery
Duration seconds: 179

## Resource

June 3, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: David sells out ice cream line in 28 minutes packing 30g protein and under 2g sugar per pint as protein-first platform beyond bars Stephen Curry signs 10-year deal with Chinese sportswear giant Li-Ning spanning basketball, athleisure, and golf with Curry Brand stores planned across US and China Nude Miami opens 5,000-square-foot flagship in Brickell as "America's Healthiest Grocer," joining Erewhon and Happier Grocery in transforming food retail into wellness experience Today's episode is brought to you by AIIR — a modern communications and experiential agency for health, wellness, fitness, and performance brands. From earned media to events and creator-led campaigns, AIIR helps companies sharpen their story, earn attention, and build trust that compounds. Visit https://aiir.agency to learn more. More from Fitt: Fitt Insider breaks down the convergence of fitness, wellness, and healthcare — and what it means for business, culture, and capital. Subscribe to our newsletter → insider.fitt.co/subscribe Work with our recruiting firm → https://talent.fitt.co/ Follow us on Instagram → https://www.instagram.com/fittinsider/ Follow us on LinkedIn → linkedin.com/company/fittinsider Reach out → insider@fitt.co

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## Transcript

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