# 327. Asia's Fitness Trends: What 10,000 Fitness Consumers Told Les Mills, with CEO of APAC Ryan Hogan

Page: https://stenobird.com/podcast/fitness-business-asia-podcast-335337/327-asia-s-fitness-trends-what-10-000-fitness-consumers-told-les-mills-with-ceo-of-apac-ryan-hogan
Text version: https://stenobird.com/podcast/fitness-business-asia-podcast-335337/327-asia-s-fitness-trends-what-10-000-fitness-consumers-told-les-mills-with-ceo-of-apac-ryan-hogan.md
Podcast: [Fitness Business Asia Podcast](https://stenobird.com/podcast/fitness-business-asia-podcast-335337)
Published: 2026-07-27T01:34:11+00:00
Episode link: https://fitnessbusinessasia.libsyn.com/327-asias-fitness-trends-what-10000-fitness-consumers-told-les-mills-with-ceo-of-apac-ryan-hogan
Audio file: https://traffic.libsyn.com/secure/fitnessbusinessasia/ryan_audio.mp3?dest-id=780606
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JSON: https://stenobird.com/v1/public/podcasts/fitness-business-asia-podcast-335337/episodes/327-asia-s-fitness-trends-what-10-000-fitness-consumers-told-les-mills-with-ceo-of-apac-ryan-hogan
Duration seconds: 2911

## Resource

The fitness industry has changed dramatically in Asia Pacific over the past five years, and few people have had a better view of that transformation than Ryan Hogan. Host Jack Thomas sat down with the CEO of APAC at Les Mills to discuss the company's new partnership with Hyrox, the biggest findings from Les Mills' latest global fitness report, why "vibe" has become one of the industry's most important competitive advantages, and where the biggest growth opportunities lie across Asia. From AI and human coaching to Indonesia's booming fitness scene and the future of group training, this episode is packed with insights for gym operators looking to stay ahead. SHOW SPONSORS Our sponsors are helping us to raise the standards of Asia's fitness industry. Show these great companies some support! Hapana , our preferred gym management software Ezypay , our preferred subscription and payment solution NEWSLETTER For fitness business tips, insights and news - subscribe to The Fit Guide Newsletter THE FIT GUIDE The Fit Guide helps you find and experience the world's best fitness clubs and studios; and helps clubs create incredible, five star client experiences every time. Visit The Fit Guide The Fit Guide on LinkedIn The Fit Guide on Instagram GUEST RESOURCES Ryan Hogan on LinkedIn Les Mills SHOW RESOURCES Jack Thomas on LinkedIn Fitness Business Asia Website Fitness Business Asia Instagram

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